DEALERS

Are you interested in partnering with the fastest growing brand in North America? Birel ART has already secured multiple championships in their branding and product relaunch with their reintroduction to the USA and Canadian Markets. With a streamlined inventory, and interchangeable components between the few models available, it makes it easy to stock parts as a retailer to better service your customers.

As our distribution grows across America and Canada, we take each new dealer region into consideration in order to not over saturate specific markets with two many retailers. With each application, we ask that you provide as much information as possible for us to do the necessary research to evaluate your market and contribution to the Birel ART Group.

With all distribution systems, the bottom line is the most important item for any company. We have established the best shipping rates with DHL and CBSA to ensure shipping costs do no take away from your margins as a dealer. Our state of the art ordering system allows dealers to efficiently get their parts on time, even with next day shipping available.

We welcome you to our team and to the Birel ART family.

Dominic Labrecque
President, PSL Karting | Birel ART North America

PSL RACE TEAM

Precision Engineering

PSL Karting is the North American Importer and Race Team of Birel ART; a nationally ranked karting team with the goal to promote Birel ART product successfully, and focus on young driver development.

Over the years, the team has taken off from a small shop, to a large warehouse/workshop with a full-time staff of professionals. In addition to the distribution, PSL has earned multiple Nationals and Regional karting championships over the last 10 years, producing some of the best drivers in the world.

In 2015, PSL became affiliated, in partnership, with Birel ART and All Road Management, a group responsible for the success of Formula 1 drivers such as Felipe Massa, Daniel Ricciardo, Pastor Maldonado, and the late Jules Bianchi.

Racing Is in Our DNA

Established in 1999, PSL has grown into a power house of a buisness, with one of the strongest karting distribution systems in North America, selling chassis, accessories, components and driver equipment specific to kart racing and formula cars.

Unmatched Support

From track-side coaching to data analytics, our crew gives you the insight you need to take the flag first.

PSL Karting has solidified through the years its position as the most prestigious team in North-American karting. Being crowned multiple times SKUSA Pro tour champions in both direct drive and shifter karts; PSL's presence in the paddock cannot be understated. Both in Canada and in the United-States, the PSL Karting race team provides each racer with technical knowledge built on the last decades of racing in the continent.

PSL Karting stands as the corner stone of elite karting in North America. With a team of highly trained mechanics and engineers, the red army is always ready to provide the best service possible.

Begin Your Adventure with PSL Karting

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